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Asst. Prof. Dr. Galip Erzat ERDİL

Faculty of Communication/Advertising and Public Relations
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E-mail:
gerdil@ciu.edu.tr
Phone No:
+90 392 671 11 11
Extension:
2306
Office:
CU117
Eastern Mediterranean University

Business Administration (Undergraduate , 1999)

Eastern Mediterranean University

Business Administration (MBA) (Master , 2001)

Eastern Mediterranean University

Communication and media studies (PhD , 2016)

    Articles published in peer reviewed international journals (SCI,SSCI,Arts and Humanities)
  • Ologundudu, T., & Erzat Erdil, G. (2026). Customer Engagement With Internet Service Providers: The Role of Branded Content Marketing. Sage Open, 16(3). https://doi.org/10.1177/21582440261461804 - 2026
  • The linkage between high performance work systems on organizational performance, employee voice and employee innovation - 2022
  • Erdil, G. E., & Tanova, C. (2015). Do Birds of a Feather Communicate Better? the Cognitive Style Congruence between Managers and Their Employees and Communication Satisfaction. Studia Psychologica, 57(3), 177. - 2015
    • Articles published in other peer reviewed international journals
  • Erdil, G. E., & Al Ali, A. F. S. (2026). The Relationship Between Knowledge Risk Management and Sustainable Organizational Performance: The Mediating Role of Leadership and the Moderating Role of Organizational Culture. Journal of Lifestyle and SDGs Review, 6(4), e8187. https://doi.org/10.47172/2965 - 2026
  • Al Salhi, H. S. H., & Erdil, G. E. (2026). The Effectiveness of Frontline Customer Service Interpersonal Relationships on the Performance of Retail Smes in Oman (SDG 08): Implication for SDG 8 (Decent Work and Economic Growth). Journal of Lifestyle and SDGs Review, 6(6), e8307. https://doi.org/10.47 - 2026
    • Papers presented in international conferences and printed as proceedings
  • Bein M A & Erdil E G 2018 The impacts of health spending and Economic growth on health Outcome? A study on sub-Saharan Africa. 120th International Conference on Economics and Business Management, New York, USA 16th-17th June, 2018 - 2018
  • Erdil G.E & Erdil, D.Ü., “Social Network Sites Use: Benefits, Emotional Intelligence and Strength of Weak Ties”, The Role of Communication in a Transforming World, International Symposium, Lefkoşa, N. Cyprus, 15th-16th March, 2018 - 2018
  • Erdil, G.E. & Tanova, C. (2015). A Study of Cognitive Style Similarity, Leader Member Exchange and Communication Satisfaction among Bank Employees. 12-14 October 2015- Istanbul, Turkey Proceedings of ADVED15 International Conference on Advances in Education and Social Sciences. - 2015
    • Papers presented in National conferences and printed as proceedings
  • Erdil, G. E., & Tanova, C., ' Yönetici ve Çalışan Bilişsel Biçim Benzerliği ve Çalışanların İletişim Doyumu: İkili Grupların Benzerliğinin Etkilerinin İncelenmesinde Cevap Yüzey Analizi Kullanımına Bir Örnek', 29-31 Mayıs 2016, İstanbul. - 2016
  • Emotional intelligence and job satisfaction as predictors of burnout among Nigerian Healthcare personnel - 2022
  • Importance of informative base advertisement and its impact on consumer purchasing decision making (case od student purchasing decision making ın CIU) - 2022
  • The Effectiveness of Billboard Advertising in Product Promotion - 2020
  • The importance of digital marketing and its impact on business and customer value in food industry - 2022
  • Organisational Communication
  • Marketing Communication
    Master Thesis Supervised

  • The Impact of Social Network Communication on Academic Performance, Social Relationship and Campus Life. Asma Mohamed Mohamed, 2017 - 2017

  • Speech Acts: Boko-Haram in Vanguard and Leadership Newspapers Headlines. Musa Maisaje Mohammed,2017. - 2017

  • Social Media’s Impact on Politics, Government and Elections. Kudzai Chingore, 2018 - 2018

  • Heavy Use of Social Network Sites and Entertainment Applications Online: Individual Well-Being and Academic Performance. Callistus Elochukwu Obi, 2019 - 2019

  • Individuals’ Communication Competence and Ambition to Employment: Investigation of Term-Time Student Work. Tuoyo Buwa, 2019 - 2019

  • Teacher-Student Communication and Individual Learning: Does Proactive or Reactive Personality Matters. Adenike Oluwafunmilayo Ijanusi-2019 - 2019

  • psychological effects of smartwatches as motivation for physical activity and healthy living - 2023

  • Influence of Osmosis YouTube channel on the academic understanding of undergraduates in the department of microbiology, University of Lagos, Nigeria - 2022

  • Antecedents of entrepreneurial potential: Achievement orientation , Proactive personality and Locus of Control - 2022

  • The effects of social media advertising on customer behavior of telecommunication companies in Nigeria: A case study of Airtel İnternational - 2022

  • Digitalization in Higher education institution: Students perception and practices of educational digital media in Cyprus international University - 2022

  • Wearable Technology (Smartwatch) acceptance and adoption for generation Z consumers for life satisfactiıon - 2022

  • The link between communication climate, work environment, perceived organizational support, career satisfaction, and proactive behavior, in organizations - 2022

  • Influence of digital marketing systems on transmitting product value: Can it be a retention tool? - 2021

  • The spirit of text-based conversation: A focus on attaining successful collaborative learning among university students - 2021

  • The effects of wage discrimination on employee's job outcomes: apparel company case study - 2021

  • Verbals and visual learners’ perception on learning with services provided by educational institutions: Digital learning better for whom? - 2023

  • Relationship Between Leadership Styles and Life Satisfaction and Family Work Balance in Hospitality Industry - 2023

  • The Influence of Food Label (Ingredient Parameters) On Purchase Decision of Packaged Food Product. A Case Study of Students at Cyprus International University, Northern Cyprus - 2024

  • Employee Perception of Risk and Opportunity of AI On Job Insecurity and Employee Engagement - 2024

  • Analyzing The Effect of Social E-WOM and Brand Attitude and Purchase Intention: A Case Study Among Social Media Users in Sierra Leone - 2024

  • Accepting The Role of Digital Transformation and The Adoption of Digital Tools in Employment Opportunities - 2024

  • Sustainable Marketing and Its Effect on Customer Retention in the Nigerian Food and Beverage Industry: A Mediating Role of Brand Equity - 2024

  • Relationship of Job-Related Stress, Motivation and Job Performance with Health Care Service Workers - 2024

  • The Influence of Work-Life Balance Strategies on Employee Performance, Evidence from Banks in Nigeria - 2025

  • Generation Z’s Fashion Purchase Intentions: The Role of Influencer Credibility and Advertising Disclosure - 2025

  • The Benefit of Artificial Intelligence on Social Media Advertising and Brand Communication on Jumia Nigeria - 2025

  • The Influence of Social Media Marketing on Brand Awareness and Brand Image: The Case of Turkish Airlines Mogadishu, Somalia - 2025

    • Doctorate Thesis Supervised

  • The Linkage Between High Performance Work Systems on Organizational Performance, Employee Voice and Employee Innovation in The Service Industry - 2022

Faculty Representative of Curriculum committee

2019 - 2020

Institute Of Graduate Studies and Research, Vice Director

2020 - 2023

Faculty Representative of Curriculum committee

2024 - Ongoing